I am a Designer. Strategist. Artist. Entrepreneur.
I've spent over 15 years doing work I genuinely love — designing experiences, solving problems, and finding the creative angle that makes something click. My background spans UX design, graphic design, marketing, and business strategy, which means I rarely look at a challenge from just one direction. That range has always been one of my strongest assets.
My career has taken me through Fortune 500 corporations, healthcare tech, advertising agencies, and retail — collaborating with cross-functional teams and stakeholders on projects for brands like IBM, Merge Healthcare, General Motors, AutoNation, McDonald's, Sam's Club, KAY Jewelers, Party City, and Nova Southeastern University, among others. Whether I was mapping customer journeys, redesigning digital workflows, or presenting UX recommendations to clients, the focus has always been the same — understand the user first, then build something that actually works for them.
I'm the founder of Heather O. Studio, where I bring together everything I do — UX design, branding, visual design, customer experience, and digital marketing — under one roof. I'm also the artist behind StormWhisper.shop, an independent merch brand I built from scratch around my original illustrations inspired by nature, fantasy, and video games. Building that brand has been one of the most rewarding creative challenges I've taken on — designing, producing, and running it has made me a sharper designer and a more well-rounded entrepreneur.
My illustration work has been featured in Game Informer Magazine and on IGN, which still feels pretty amazing to say out loud.
I hold a Master's in Business Administration, and honestly it changed how I think about design — not just what looks good or feels intuitive, but why it matters to a business and how to communicate that value to the people in the room making decisions.
What keeps me going is curiosity. I love learning, experimenting, and pushing past the expected solution. Great design to me isn't just functional — it should feel considered, intentional, and like someone actually thought about the person on the other end. That's what I show up to do every day.
When I'm not designing, I'm usually sketching new ideas for StormWhisper.shop, exploring whatever technology has caught my attention, or finding inspiration in video games, nature, and the creative communities that have been part of my journey from the start.
Earned March 28, 2017
