IBM acquired Merge Healthcare in October 2015. During this merger, my role was to align the branding, production, and design efforts across mediums including print, web, photography, and video.
It was important to create a consistent and cohesive ‘look and feel’ of the Merge brand for all marketing communications whether print or digital, internal or external internal communications. My role was to provide a design solution to every problem, manage brand standards, and developed visuals for marketing materials, including corporate collateral (datasheets, case studies, whitepapers, product spec sheets), diagrams and infographics, advertisements, web/social banners, external tradeshow/conference signage, and PowerPoint presentations.
Merge Product Infographics
Merge Advertisements, Career Flyers, and Client Email Layouts
Merge Iconography & Diagrams