Moth Messengers

kickstarting a campaign

Moth Messengers

kickstarting a campaign

Project Summary
The Moth Messengers project was my first successfully funded Kickstarter campaign to create my first set of interactive pins. Based on my original designs and inspired by gaming mythology, the initial goal of the campaign was earn funding to develop the 'Moth Messengers' pins, dubbed as Misfortune and Omen, in two color variants using a mixture of hard enamel with transparent enamel detailing while the stretch goal focused on both pins having movable wings, making them statement pieces for anyone's collection. To entice backers to join the project, a range of product incentives were offered as part of the funding to the campaign which included digitally illustrated bookmarks, acrylic keychains, sticker decals, and a special set of collectible art cards that were written and illustrated by me. 

The campaign lasted for 30 days, but it only took 31 hours to gain the funding to meet all of the goals. Learn more about the project on its Kickstarter campaign here
Even with a successful campaign, there can be unpredictable obstacles leading to errors for any project especially during the manufacturing process. The moth pin Omen, was forced to change due to an error caught during the enameling process as the white translucent enamel wings would come out a cloudy grey over the silver metal hardware and not a 'bright white' that was initial promised at the start of the campaign, however its sticker and keychain counterparts were out of production to keep up with milestone timelines. 

I accepted the challenge to make sure Omen would be on par with the Misfortune pin, by taking a look into the lore story and reaching out to backers for their feedback. After a few revisions, the backers were enthusiastic that the final result was Omen would appear to be "infected" with teal wings and slight alterations to its body color scheme giving the pin a more mature/ancient jewel-like appearance. The illustrated artwork followed this final decision thereafter and the project continued on smoothly.

You may also like

Back to Top